Effective Intercultural Evangelism: Good News in a Diverse World
In Effective Intercultural Evangelism, missiologists W. Jay Moon and W. Bud Simon equip believers to share the gospel cross-culturally in an increasingly pluralistic society. Exploring honor-shame, fear-power, and guilt-innocence worldviews, the authors provide contextualized communication tools and practical case studies that help Christians present Christ compellingly across diverse cultural settings.